One strategy that has gained a lot of attention in the past year is what’s commonly called the STR Tax Loophole. Despite the name, it’s not really a loophole. It’s a provision within the tax code that may allow certain short-term rental owners to use “bonus depreciation” or “accelerated depreciation” to generate rental losses that will offset W-2 income, business income, and other active income.
About Us – What makes us different Market Knowledge – The difference between a vacation rental investment property and a home. Pricing of a home listed for sale is generally done by and agent who compares the subject home against similar homes, in similar shape, nearby. An analysis is done by the agent, reviewed with their client and then the home gets listed for sale. A buyer...
The Pocono Mountains real estate market continues to attract investors looking to build profitable short-term rental (STR) portfolios. However, today’s market is highly competitive and segmented. Bigger properties are in great demand and active Airbnb properties, in turnkey condition with proven income are commanding premium pricing, with significant appraisal gaps and selling quickly. For more guidance...
Vacation homes are a big factor in Poconos real estate. Approximately 6,500 active short-term rentals operate in the Poconos and most are described as vacation rentals. What happens in the vacation home and vacation rental market drives the overall Pocono Real Estate market.
Poconos Vacation Home & STR Real Estate Market Outlook for 2026 The Poconos vacation home market has continued to normalize heading into Winter 2025 and early 2026 — and that’s creating real opportunity for buyers. Inventory is higher, price growth has leveled out, and many homes are sitting longer, especially properties that need work or aren’t positioned well for short-term rentals. At...
An Educational Introduction for New Airbnb & Short‑Term Rental Owners If you’re just getting started in the vacation rental industry, one of the biggest mistakes you can make is trying to appeal to everyone.In the Poconos, the most successful short‑term rental properties are designed, furnished, priced, and marketed for specific types of guests, often referred to as guest avatars.A guest avatar is...
Why These Homes Still Make Smart STR Investments For years, the 3-bedroom home has been the backbone of the Pocono Mountains vacation-rental market. It’s the classic family layout—big enough for groups, yet manageable to maintain. Investment opportunities in 3-bedroom STRs, especially in the Poconos, remain worthwhile. But in recent seasons, investors have gravitated toward bigger,...
I got a call recently from a client who after some difficulties in getting her property up and running, was pleased to report that her vacation rental is live, and that in her first month, they generated over $45K in bookings. $45K in bookings for your first month is AWESOME! Their experience is a lesson for us all. Brian and Marybeth invested heavily in their new property in Penn...
Finding and then starting a successful short-term rental (STR) in the Poconos involves careful planning and execution. Poconos is a nice vacation spot, conveniently located in a mountain market, three hours away from 47 million people. Poconos has year-round attractions, it a great last-minute option for those that want to get away for a weekend or longer. Our market has some unique features, like local...
Lately I've been hearing that the STR business in the Poconos is down and that the market is oversaturated. Some of my clients are doing quite well, some not as well as they hoped. It's a good time for a deeper discussion about the potential to operate a profitable STR in the Poconos. According to the Poconos Visitor Bureau, tourism continues to grow in the region with visits up (two percent by the...
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